Germany : Market Reports
Germany
German equipment: Wait and see as Trump threatens hammer blow
Trying to make sense of new punitive tariffs imposed by the Trump administration has manufacturers in limbo, with supply chains once again coming under the spotlight
GermanyHanseYachts and Bavaria on strategies for growth
How Germany’s biggest volume boat builders are planning for the future
GermanyEyes wide open
Wholesalers report a slump in demand for higher ticket items such as radar and AC equipment as consumers tighten their belts; industry braces for a challenging year ahead
- Germany
Refit and repair at the fore as boat sales, charter plunge
Whether sailboats or motorboats, all segments of the German marine market were down in 2023 and business is still very poor. “Sometimes you even hear of boats being sold below cost, which companies claim is a way of securing their liquidity.
NetherlandsEmbracing the challenge of the new normal
Jarno Berkhof joined Mercator Marine Group (MMG) as CEO in March, overseeing the marine equipment supplier’s growing presence not just in the Netherlands but in Germany too. Here he talks to IBI about taking the company formerly known as Allpa Marine Equipment into the next phase of growth
GermanyMarket shakeout among equipment suppliers
Optimising warehousing and investment crucial as aftermarket demand levels off following year of market consolidation
GermanyTrade in transition as boat dealers square up to new reality
Reality bites as dynamic shifts from seller’s to buyer’s market
GermanyDespite sombre mood, German industry looks to invest in tomorrow
The bigger the boat, the better demand. But bleak economic forecasts are taking their toll on the small end of the market as dealers look to shift stock
GermanyChristoph Ballin | co-founder & MD | Tyde GmbH
Electric propulsion pioneer and former co-founder and CEO of Torqeedo, Dr Christoph Ballin, talks to IBI about his next chapter as co-founder and managing director of new boat brand Tyde.
GermanyGermany | Boatbuilders
Despite headwinds, yards power on; How Germany’s boatbuilders are adapting to the end of a booming market, and why they still expect good times ahead
Companies - Germany
NewsMustang Survival grows European footprint
Canadian firm signs new distribution partners in Germany and Switzerland
NewsGerman yacht sales portal in double award win
Yachtino was recognised in two categories at Germany’s Best Online Portals 2025 awards
NewsWebasto makes progress in restructuring efforts
German engineered component manufacturer anticipates completion of reorganisation initiative on schedule despite dynamic trade environment
People - Germany
NewsLeadership change at Europe Marine
Yanick and Tristan Nürnberger take over German boat firm from their fathers
NewsLeadership change at Bavaria Yachts
Norbert Leifeld replaces Michael Müller as CEO with immediate effect
NewsEBI expands membership, elects new leadership
Robert Marx (VMWD) re-appointed president for a second mandate
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