Germany : Market Reports
Germany
Refit and repair at the fore as boat sales, charter plunge
Whether sailboats or motorboats, all segments of the German marine market were down in 2023 and business is still very poor. “Sometimes you even hear of boats being sold below cost, which companies claim is a way of securing their liquidity.
NetherlandsEmbracing the challenge of the new normal
Jarno Berkhof joined Mercator Marine Group (MMG) as CEO in March, overseeing the marine equipment supplier’s growing presence not just in the Netherlands but in Germany too. Here he talks to IBI about taking the company formerly known as Allpa Marine Equipment into the next phase of growth
GermanyMarket shakeout among equipment suppliers
Optimising warehousing and investment crucial as aftermarket demand levels off following year of market consolidation
GermanyTrade in transition as boat dealers square up to new reality
Reality bites as dynamic shifts from seller’s to buyer’s market
GermanyDespite sombre mood, German industry looks to invest in tomorrow
The bigger the boat, the better demand. But bleak economic forecasts are taking their toll on the small end of the market as dealers look to shift stock
GermanyChristoph Ballin | co-founder & MD | Tyde GmbH
Electric propulsion pioneer and former co-founder and CEO of Torqeedo, Dr Christoph Ballin, talks to IBI about his next chapter as co-founder and managing director of new boat brand Tyde.
GermanyGermany | Boatbuilders
Despite headwinds, yards power on; How Germany’s boatbuilders are adapting to the end of a booming market, and why they still expect good times ahead
GermanyGermany | Equipment
Innovation brings certainty to market; Germany’s equipment manufacturers are doubling down on innovation to meet rapidly evolving consumer needs
GermanyGermany | Overview
The party may be over, but industry mood remains buoyant; Despite rising prices and recruitment challenges, industry optimism appears to be holding
GermanyGermany | CEO insights from Hanse & Bavaria
The new bosses of Germany’s two largest series boatyards – HanseYachts and Bavaria Yachtbar – are united in their struggle with supply chains. They share their visions for the respective brands, and insights on how they are adapting to a fast-changing market
Companies - Germany
NewsHanseYachts joins YachtWay.com marketplace
German builder selects online partner for its global digital sales strategy
NewsGerman marine industry associations merge
The DBSV and BVWW have united to create the German Maritime Industry Association
NewsCL Yachts grows footprint in Europe and Turkey
Dealer network expansion builds on brand’s success in North America and Asia
People - Germany
NewsGX Superyachts founder joins Lürssen
Luca Raumland appointed sales & marketing director at German yard
NewsHanse appoints regional sales manager
Tihana Tadinac has a proven track record in sales and brand development
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